Pietential is Based on Maslow’s Hierarchy of Needs.


It’s for People who want to Grow


At the individual user level, Pietential is a simple survey that helps you Visualize, and Analyze where you stand regarding the core issues that are central to what it is to be human: Physiological Needs, Safety Needs, Love and Belonging, Esteem, and Self-actualization.

Scores are rendered in an easy to read pie chart, and observations and recommendations are offered instantly, so you can work towards realizing your best life. You can log back in any time and track your progress. Unless you choose to share your Pietential it’s kept confidential. Best of all it’s completely free for individual users, in alignment with our Vision, Mission and Values.

And Organizations Investing in Human Potential

For advisors, small businesses & nonprofit organizations, large enterprises and NGOs that license Pietential, it’s a realtime emotional index. Pietential provides your organization valuable aggregated comparative data visualizations of the emotional wellbeing of different segments of populations you lead and serve, allowing you to better understand how your people are doing.

Realize Your Growth Potential


Build Trust More Quickly and Stay Connected to Clients

PietentialADVISOR

Get Comparative Analytics on Employee Demographics

PietentialENTERPRISE

Pietential is the Life Balance Realization System
(And it’s Free!)

Pietential

Monitor Employee Wellbeing and DEI Initiatives

PietentialBUSINESS

Measure the Good you do for the Populations you Serve

PietentialNGO

About Us

Our Vision

Our Vision is that of a more balanced, more equitable world, where every person and every organization has the opportunity to understand and realize their full potential.

Our Mission

Pietential is on a Mission to bring its Life Balance Realization System to the world. Every day we wake up and share this opportunity for personal, organizational, community, and global growth.

Our Values

Pietential is a democratizing force for personal, organizational, community and global well-being.


Pietential empowers people to Visualize their current state of being, Analyze ideas and actions towards improvement, and Realize their human and/or organizational potential by monitoring progress towards the life and organizational balance they envision.

Our Team

Pietential, LLC is headquartered in Philadelphia, Pennsylvania “The birthplace of America” and was founded by John Starling and Henry “Hank” Mitchell in 2019, and we’re on a mission to bring our “Life Balance Realization System” to the world, empowering people and organizations to understand and realize their full potential. And, as a company with a double bottom line we are committed to being a democratizing force for people and communities around the world that can’t afford professional coaching.


Many of our team members are based in India, the world’s largest democracy - and one of the world’s great cradles of wisdom. Please take a moment to get to know our team. To know them is to love them.


We’re looking to expand our team in the U.S., India, and around the world. If you’d like to join our team, please contact us. We’re always looking for bright, driven people who want to improve business culture, life balance and results, and change their communities (and the world for the better) one person at a time.

Join Our Team
We’re looking to expand our team in the U.S., India, and around the world. If you’d like to join our team, please contact us. We’re always looking for bright, driven people who want to improve business culture, life balance and results, and change their communities (and the world for the better) one person at a time.

Our Story